Digital Design
Project Overview
Buyagift is the UK's leading provider of experience days. Their mission is to give the gift of memories to loved ones. Whether it's a birthday, anniversary, Christmas, or "just because", they have a gift experience for every type of person.
As the CRM designer, my role involved designing high impact emails for members of the mailing list. This involved following the briefs set by the CRM team and working with them to come up with effective solutions to problems. I tried my best to push the boundaries of what was possible in order to make the emails more engaging, using techniques such as; 2D animation on AfterEffects.
My Approach